About Us

A Brief History

Fine Line Custom Attire was founded by Mitch Bram. He is a Madison, WI native and his first clothing related job was in the mens department of Boston Store at the age of 15. The confidence he felt while wearing his first properly tailored outfit was inspiring. At 17, he was hired and soon promoted to assistant manager of S&K Menswear. By age 19, he became the youngest hire in the history of Tom James Company. Eight years later, he Founded Fine Line Custom Attire.   

A Personal Message

Thank you for taking the time to learn more about Fine Line Custom Attire. In my 20 years working in the retail clothing industry as well as the direct clothing market, I have been fortunate to have established so many meaningful relationships with all of my clients and vendors. It brings a smile to my face and warms my heart each time I see someone put on their Fine Line garment(s). I am proud that we have improved our clients’ wardrobes, which may have a positive effect on their confidence, careers and their lives in some small way. 

I welcome the opportunity to help you with the same life altering experience. Contact Fine Line for a complimentary in home or office consultation. We provide estimates and options at no cost. You can always reach me directly at 608-712-6499. Thank you for your time and consideration. 

Gordon Grimm is based in Scottsdale, Arizona. He is originally from the western suburbs of Chicago in
the town of Lisle. He attended Arizona State where is graduated with a degree in Business Economics.

While working in the finance industry, Gordon was introduced to Mitch and became a customer. It
became clear right away that Gordon had a skill for this industry. After friends started asking for him to
design their next threads, or to copy his suits, Gordon knew he had to make the transition to Fine Line.


Gordon enjoys playing golf and hockey in his free time. However, you will most likely find him hanging
out with friends and enjoying a beer,

Meet Carlo Fernandez. Carlo is 28 years old and lives in Minneapolis Minnesota. Carlo was Born in Mexico City and moved to Minneapolis when he was 9. He Graduated from Monticello High school. Growing up Carlo always wanted to travel to Japan. He discovered his passion and love from his hobbies growing up which include anime, video games and music.

Before Joining for Fineline Carlo Worked in the Hospitality industry when he was 22 and held positions as a Guest Service Manager and Executive Housekeeper at multiple hotel chains, including Sheraton, Westin, Marriott and Hilton. Carlo Found his passion for clothing as he continuously wanted to improve himself. Through research and trial and error Carlo developed a sense of style that is Classic and sleek yet Stands out amongst the crowd.

Carlo Enjoys working with Young professionals and first time Clients, Carlo says nothing is better than the feeling you get when you try on your first custom piece, so he loves being present for each and every first fitting for his clients. Carlo Also Enjoys making long and meaningful relationships with his clients. Weathered it’s a text asking for advise on what to wear on date night, or stopping by the house to meet the Family. All of Carlos clients will always have a haberdasher they can trust and a great Image consultant.